Xicama is bringing an ancient superfood to modern wellness, rooted in heritage and innovation
Website design and email flows that introduce their jicama-based products to a wellness-minded audience.
2024
The Xicama website needed to do more than showcase products – it needed to tell the story of bringing cultural wisdom to modern wellness. The design focuses on making an unfamiliar superfood feel accessible while honoring its rich heritage.
VISIT XICAMA'S SITE
Customer
Xicama Life
Services
Brand Strategy
Photography Direction
Email Design
Website Design
Icon Design
PNW